Responsibilities
- Design and execute creative sales promotion campaigns, contests, and incentive programs
- Monitor campaign performance, budget utilization, and ROI tracking
- Lead end-to-end planning and execution for agency events, overseas conventions, and sales meetings
- Develop internal promotional communications, newsletters, and presentation decks
- Analyze sales data and agent participation trends to refine promotion designs
- Drive cross-departmental projects including contest digitalization and app feature enhancements
- Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline
- At least 2 years of experience in Sales Promotion, Agency Marketing, or Event Marketing
- Direct working background within the Life Insurance or Financial Services industry
- Proven project management, event organization, and sales data analysis skills
- Excellent interpersonal skills for dealing with diverse agency stakeholders and senior executives
- Proficiency in spoken and written English, Cantonese, and Mandarin, alongside MS Office skills